As many of you probably already know, worst kept fash secret myflashtrash.com is the absolute go to site for quirky trend-led jewellery. From cute pendants, to ethnic inspired statement necklaces and rings just crying out to be layered up, there are pieces to suit any style tribe here. Here are just a few of the bits and bobs finding themselves on my wishlist.
I promise you, it's an addictive site: you'll soon be checking out the
new arrivals on a weekly basis! Shop all these beauts and more at www.myflashtrash.com.
Showing posts with label Jewellery. Show all posts
Showing posts with label Jewellery. Show all posts
Tuesday, 23 July 2013
Monday, 1 April 2013
Brand Focus - My Flash Trash
My bank manager is not going to enjoy this. Having recently discovered a complete gem of a jewellery website, I am going through the perennial dilemma of overdraft VS lust for shiny pretty things that I absolutely need in my life.
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Describing itself as 'A curation of the most talked about jewellery from the world's coolest designers' the website certainly covers all the bases with its carefully selected stock. With stock from whimsical Elsie Belle, to the fierce Love Bullets, there are pieces to suit any style tribe, and more importantly any budget. Prices range from a £5 to £420, so whether you are looking for a quick trend fix to update a new dress or a forever piece, my Flash Trash has got it covered! Amber Atherton of Made in Chelsea fame is the business maverick behind this lust worthy new website, pairing style with slick business acumen is a sure fire path to success.
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Each brand is introduced by a Pinspiration type banner that re-inforces brand identity and shows customers in an instant what the product is all about. Love this approach- here my Flash Trash is cleverly building on the increasingly multi-platform nature of fashion retail and the increasing importance trends bubbling up from the street level. Aswell as popularizing street trends, at the moment the 90's scrunchie and Coachella chic jewels are heavily featured, celebrity endorsement presents another interesting angle. As we all know, getting you garms plastered over a celeb is sure fire way to get your product and brand out there. My Flash Trash is no stranger to the power of celebrity, making sure that many pieces are worn by celebrities; the pictures of which are displayed prominently on the website. The brand is multi platform featuring on social media abound such as Pinterest, instagram, polyvore and we love it, amongst many others.
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However a new website is nothing without unique, eye catching product. My Flash Trash is certainly not short of this. So without further ado, have a gander at some of my favourite pieces which will hopefully be stashed in my jewellery box before long.
Find all these fabulous pieces and many more absolute style steals and trend gems at www.myflashtrash.com. Happy shopping ladies!
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However a new website is nothing without unique, eye catching product. My Flash Trash is certainly not short of this. So without further ado, have a gander at some of my favourite pieces which will hopefully be stashed in my jewellery box before long.
The BN1's Edit
Wednesday, 30 January 2013
Statement Jewels: Spotlight on Mawi
If you're going to be wearing jewellery, make sure its a statement piece. Big, bold accessories have been standard pop for the last few seasons, but this season is set to raise the bar of extravagance higher still:
I'm surprised the models at Gucci managed to stay upright on the catwalk under the weight of all that embellishment. Frida Giannini went colour-block-seventies-crazy, going for the 'fake Liz Taylor' look with huge amounts of costume jewellery completing the look perfectly. It was definitely in the top 5 collections in The BN1's opinion, see it in all its glory by clicking here. The S/S 13 collecitons were awash with heavy adornment and statement pieces; contrasting with the trend for simplicity and white shades.
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Leading the pack is the favourite of both fashion eds and stylish
celebs alike; Mawi Jewellery. Launched in 2002, this British brand has
gone from strength to strength. With a background in womenswear and bag design aswell as jewellery design, Mawi Keivom is one talented designer. Having lived in varied countries, the designer's work embodies the looks of cultures from across the globe, creating an interesting and ultimately unique brand. She says:
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"I lived all over the world, and it's shaped my aesthetic. The tribal cultures [of Manipur] are very different, people wear sarongs, they wear coral and feathers in their hair. If someone didn't tell you, you might think you were in Peru or Mexico, or people would think you were an American Indian. All the statement pieces are probably secretly inspired by tribal jewellery."
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Unsurprisingly, Mawi's aesthetic is inherently oriental and tribal, with looks inspired by ancient cultures. With themes such as tigers, spikes, studs and precious bright gems running through the collections, the brand is varied, yet at the same time succinct as a whole. Jo Adams from The Guardian describes the pieces as 'Instant Heirlooms', an insightful opinion on pieces that is are very much 'of the moment' yet has the weight of jewellery that you know will stand the test of time. Taking influence from the Orient (so 2013) and also the punk scene, has created an interesting mish mash of styles which has fully enticed the fash pack (a notoriously hard collective to please).
As the brand reaches the age of double figures, its very much a time of expansion and change. This year brings handbags yet again and also collabs with shoe designer Bruno Magli makes this an exciting time for Mawi. Keivom sums up the brand perfectly:
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"I lived all over the world, and it's shaped my aesthetic. The tribal cultures [of Manipur] are very different, people wear sarongs, they wear coral and feathers in their hair. If someone didn't tell you, you might think you were in Peru or Mexico, or people would think you were an American Indian. All the statement pieces are probably secretly inspired by tribal jewellery."
~
Unsurprisingly, Mawi's aesthetic is inherently oriental and tribal, with looks inspired by ancient cultures. With themes such as tigers, spikes, studs and precious bright gems running through the collections, the brand is varied, yet at the same time succinct as a whole. Jo Adams from The Guardian describes the pieces as 'Instant Heirlooms', an insightful opinion on pieces that is are very much 'of the moment' yet has the weight of jewellery that you know will stand the test of time. Taking influence from the Orient (so 2013) and also the punk scene, has created an interesting mish mash of styles which has fully enticed the fash pack (a notoriously hard collective to please).
As the brand reaches the age of double figures, its very much a time of expansion and change. This year brings handbags yet again and also collabs with shoe designer Bruno Magli makes this an exciting time for Mawi. Keivom sums up the brand perfectly:
"I'm very much about tradition as well, it's about mixing it up with this rebellious edge."
The BN1's Edit
And yes, you'll notice in all my posts I tend to include the prices in the image wherever I can. Because although we don't like to admit it, even the spendiest of us checks the label first. You can just imagine these pieces slung over a simple colour block shift or equally with skinnies and a cable knit. Mawi is the go to brand to conjure up effortless elegance with a fash twist. Although the brand is famous for their big hitting necklaces, one should not forget their other pieces.
Oh Em Gee these are just perfect- understated yet with an edge. Easily paired with a multitude of looks and styles to create an outfit that fashion editors would be totes jeal of.
The rings don't disappoint, with a choice between opulent elegance and unusual punk styles. I personally am in love with the first one, which would also be most helpful should you be mugged.
Bracelets too mirror the style of the necklaces, and would look great alongside the standard Michael Kors watch and array of friendship bracelets.
AVERT YOUR EYES
As these shoes are the most stunning I have seen in a while. They certainly take my fancy- Jewel colours, the sheen of satin and glimmer of stones all topped off with a stiletto heel is enough to make any self confessed fashionista's heart race.
The brand's recent forray into bags is the fairy ontop of the jewel-encrustated cake. So sparkly, so chic, so 2013! They would complete any outfit, and complete my life.
Must. Not. Buy!
Being the good girl that I am, I resisted the urge to splurge, pleasing my banker by buying these looky likies from H&M's trend collection. So Mawi, they're perfect to rock with any outfit and look alot more expensive than their £12 price tag. They serve to satisfy my lust for Mawi... Just.
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The brand will be showing at London Fashion week in the exhibition hall, should any of you want a spectacle of colour, sparkle and oh-so-covetable pieces during LFW head to the Mawi stand. That is if your resolve is strong or your Wang clutch is full of dollar.
Oh Em Gee these are just perfect- understated yet with an edge. Easily paired with a multitude of looks and styles to create an outfit that fashion editors would be totes jeal of.
The rings don't disappoint, with a choice between opulent elegance and unusual punk styles. I personally am in love with the first one, which would also be most helpful should you be mugged.
Bracelets too mirror the style of the necklaces, and would look great alongside the standard Michael Kors watch and array of friendship bracelets.
AVERT YOUR EYES
As these shoes are the most stunning I have seen in a while. They certainly take my fancy- Jewel colours, the sheen of satin and glimmer of stones all topped off with a stiletto heel is enough to make any self confessed fashionista's heart race.
The brand's recent forray into bags is the fairy ontop of the jewel-encrustated cake. So sparkly, so chic, so 2013! They would complete any outfit, and complete my life.
Must. Not. Buy!
Being the good girl that I am, I resisted the urge to splurge, pleasing my banker by buying these looky likies from H&M's trend collection. So Mawi, they're perfect to rock with any outfit and look alot more expensive than their £12 price tag. They serve to satisfy my lust for Mawi... Just.
~
The brand will be showing at London Fashion week in the exhibition hall, should any of you want a spectacle of colour, sparkle and oh-so-covetable pieces during LFW head to the Mawi stand. That is if your resolve is strong or your Wang clutch is full of dollar.
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Read all about it
# http://www.independent.co.uk/life-style/fashion/features/mawi-ten-years-of-spikes-studs-and-panthers-8061274.html
# http://www.britishfashioncouncil.co.uk/designer_profile.aspx?DesignerID=214
# http://www.britishfashioncouncil.co.uk/designer_profile.aspx?DesignerID=214
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